Ok, so keeping our eye on the web as we do, we noticed this lovely little viral appearing. Whay do we love it?
1. It appears like it is a natural viral, no agency involved.
2. It takes a bit of effort to understand, it is not just watch this movie, play this game or look at this picture, the viral element is in the reviews that people have left about this seemingly normal(ish) t-shirt.
3. Effort – the amount of effort individuals are putting into the reviews is excellent.
So click on the picture and have a read of the reviews when we came upon it this morning there were 400 reviews now as we write almost another 100 have been added, these are people taking the time to add full reviews, it would be interesting to see how many views it has had and how many sales too.
Enjoy
P.S. Just found out they had a sales increase of 2300% and are printing 400,000 more to keep up with demand not bad hey!
There are cheers rising from across the land, as people type thelatenightsalon into their web browsers. For a boutique London design agency has finally launched its new site. creative director Toria Jaymes has this to say of the new site:
“I’m proud the launch of our new site is here and finally live for the worlds hungry eyes to see. Our new home page has some nice updateable components. With the features sections nice iPhone sensory style “slide and grab” and our main viewers screen set to feature animation and film and focus on current exciting projects and will always remain on rotation so won’t become stale. I’m pleased to say we kept the rest of the site nice and easy to navigate and fluid. So viewing our work and creative projects is as simple as scrolling on through with no annoying click throughs. I’m a firm believer in letting the work speak for itself. What we didn’t want to be was fussy and excessive. Hope you like it. x”
Yes our very own Creative Director here at the late night salon Miss Toria Jaymes has joined the ever increasing crowd who just can’t stop Twittering about themselves, with her ever increasing influence on the creative scene here in London the likes of Vice magazine are just one of her followers. If you think you can keep up with her ever changing life then follow her at http://twitter.com/toriajaymes
Following on from our post about the minority report style technology that is going on at the moment, take a little gander at this. It is called Augmented technology and allows images to simply jump off the page, in the example shown the guy blows into his microphone to move the wind turbines and increase the wind sound. Pretty impressive stuff, probably the next level of gaming will come through this kind of technology a mixture of virtual reality and real life.
Well following on from our last post, another large past time that everyone at the late night salon has is drinking! So we were chosen by Weatheroak Hill Brewery to produce their branding for the brewery and their designs for 3 of their finest ales. Being a design agency based in London we had loads of great old pubs to visit for some inspiration so have a look at what we came up with!
We have heard on the grapevine that CAMRA were very impressed and apparently there is an unwritten rule that if a beer badge has an animal on it it sells, so lets hope that’s the case.
Well with our Creative Director Toria Jaymes being a surf girl at heart. What better way for a london design agency to get back to the beach with a design for a new surfboard for Animal.
The board is out there to try and encourage more girls to pick up a surf board, head out back and become one with the sea. Unfortunately these are only concepts so you won’t be sea-ing them any time soon.
There is a wonderful outdoor space right outside our design agencies office in the heart of Shoreditch here in London town. Quite a lot of the time it shows the same kind of ads that you see all over the country, but every now and again brands, street artists and whoever has an inclination to do something creative, use it to produce some pretty unique stuff.
We managed to grab a quick shot of this very interesting interpretation of an adidas trainer. Luckily we didn’t get landed with having to water it!!
If you haven’t seen this you are missing out. An incredible trailer for the new Thundercats Movie, with an impressive cast!!!!! Unfortunately it is fanmade, but the technical excellance behind it is impressive and I only hope this guy is now being paid lots of money in Hollywood……..I also hope they make this movie!!!! Make sure your volume is on max!!
Well as you may or may not have noticed we have been changing the late night salon’s branding, bringing it all up to date with a shiny new logo, as part of this we have some exciting new collateral that we are producing.
To wet your appettite we have started producing some new wallpapers for the team here at the late night salon, here’s the first in the series. But keep your eyes on the blog for the next thrilling installment.
