Whilst re-capping over last years whirlwind of activities here at The Late Night Salon, we stumbled upon This little video we created. It a little highlight from the last NME Radar tour Featuring Wolf Gang, S.C.U.M, Niki & The Dove, and DZ Deathrays, Songs in video: Lions In Cages by Wolf Gang,
Faith Unfolds by S.C.U.M, The King And All Of His Men by Wolf Gang. We used our strong relationship with IPC media and teamed Emerge up with the NME Tour. We supported the tour with all the print and web media, animation and social media to amplify the brands partnership.
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Facebook Isn’t Just About Friends Anymore
Last year we helped Bossa Studios launch their 1st Facebook game. When we discovered the basis for the game was 1950′s B-Movie Monsters and a general consensus for unleashing these beasts onto your friends Facebook. It was a unanimous “Were in”! The team was employed to oversee everything from strategy and idea creation through to design and deployment of the campaign. Helping Bossa manage their team of agencies, which included, Experiential, PR and Viral. The final Campaign encompassed a simultaneous offline launch to 30,000 gamers and an online launch focused at the Facebook platform. The launch was so successful that the volume of players ended up crashing the game. Above is a small example of some of the creative we helped produce for the game. With a steady stream of 150,000 monthly gamers, it’s a terrifyingly, monstrous success story.
Rec (Recreational) Fridays
Previously dubbed “creative Fridays” (but then realised we are a creative agency so shouldn’t everyday be creative?. REC Fridays is our monthly “leave the studio and get out and do something creative together none work related” time. Last month we kept it simple and went to our much loved bike/coffee shop “Look mum no hands” for some simple sketch book work, (and some beers). Security, “Kozy” always on guard.
Grimes Silk Screen print
Canadian artist Grimes has been frequenting the studios airwaves of late. “See you on dark night” are the lyrics from Oblivion. Toria Jaymes created this hand drawn illustration before screen printing a series of prints.
The Mug That Keeps Giving
It seams to have become a tradition here at The Late Night Salon. That whom so ever’s birthday here it is, they receive a bespoke designed Mug of their very own. Here’s Toria’s, designed by our vey own Alex Fowkes. But this is no ordinary mug. It starts off jet black and when the hot water is added, the magic happens! So every tea making experience is a wonder to behold. There really is no price for gifts like this.
Pocket God Attacked by Blecha Zombies
Awesome new illustration from our very close friend Aaron Blecha for the guys over at Pocket God. Check more out over at Aaron’s Blecha’s blog.
The Speedo Sea Squad Hit Clapham
Speedo and British Gas teamed up to deliver an inner city swimming experience in London and Manchester and all of the characters and branding we did for the global relaunch turned up too. It’s great to see all of the hard work is being enjoyed by everyone. Find out more here http://bigdip.co.uk/
Apache: Beautiful Animation to an awesome track for Danger Beach
Music video for the band Danger Beach on Dream Damage Records.
Their album Milky Way can be downloaded here:
http://www.dreamdamage.com/2010/07/danger-beach/
Directed by Ned Wenlock
Character animation by Rodney Selby
Director: by Ned Wenlock
Character animation: Rodney Selby
Music: Danger Beach on Dream Damage Records.
Introducing KOZY: The Late Night Salon’s Mascot
Into the wild with Kozy Cupcake
London and Brighton United
London Longboards and Brighton Longboards came together last weekend for a day of flips, shuv-its and slides. Our Toria Jaymes joined the 70 person strong for a day of mutual carving.
Le Salon Flickr
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